Cardano’s Blockchain Powers Limited Edition Jersey, ADA Price Soars

• Cardano Foundation has partnered with Epoch Sports and Merchandise to introduce a limited edition jersey that utilizes blockchain technology for authentication.
• 6,000 of these jerseys were distributed during the 2023 World Lacrosse Men’s Championship.
• This collaboration aims to advance the adoption of blockchain technology within licensed merchandise industry and strengthen IP protection.

Cardano Foundation Partners with Epoch Sports & Merchandise

The Cardano Foundation has announced its technical collaboration with Epoch Sports and Merchadise, a well-known sports brand based in the United States, and Merchadise, a comprehensive full-stack apparel ecosystem. The primary objective of this partnership is to introduce a limited-edition jersey that will utilize blockchain technology for authentication purposes.

Limited Edition Commemorative Jerseys Distributed at 2023 World Lacrosse Men’s Championship

Participants at the 2023 World Lacrosse Men’s Championship received a distribution of 6,000 Limited Edition Commemorative Jerseys. These exclusive lacrosse jerseys incorporate a branded patch from Epoch which integrates near-field communication (NFC) technology. Within this patch, an embedded non-fungible token (NFT) represents a digital version of the jersey; leveraging this technology provides irrefutable evidence of the jersey’s authenticity. Furthermore, Epoch Sports and Merchadise have detailed their intentions to release the remaining Commemorative Jerseys equipped with NFC technology and connected NFTs through the official web store of the 2023 World Lacrosse Championship.

Authenticity Assurance & Exclusive Rewards Offered Through NFC Technology

The inclusion of NFC patches in these jerseys serves dual functions — it grants consumers assurance regarding authenticity as well as access to various exclusive rewards and special offers associated with their purchase.

Advancement of Blockchain Adoption & IP Protection

This collaboration between Cardano Foundation, Epoch Sports, and Merchandise aims to promote wider adoption of blockchain technology within licensed merchandise industries while also strengthening IP protection. Through incorporating NFC chips linked securely to blockchain records in place conventional hologram tags on sports apparel, purchasers are provided real-time visibility into all records related to their purchases ensuring product authenticity as well as providing effective tools for IP owners combating counterfeiting.


With this integration into one high profile event such as the 2023 World Lacrosse Men’s Championship, Cardano foundation hopes that this will be just one step further towards mass adoption or cryptocurrency usage in everyday life activities such as purchasing goods or services online or offline!